COURSE: Become a professional film programmer


Do you love watching and talking about films? And do you want to be the person who chooses which movies are shown at cinemas, film festivals and film clubs?

We are recruiting a team of 20 people to complete a 12-week hands-on training course in film programming and film event management. You will learn everything you need to know about film programming, event production and promotion – and will be working on real-life briefs running your own film screening events.

The class will meet over 12 consecutive Saturday afternoons in September-November 2016. You’ll learn from a diverse group of film industry professionals, and work on practical tasks that will result in you programming, promoting and managing your won film screening events.

Expect to complete the course with all the skills to run your own events, and make your own opportunities to work in the film exhibition industry.

This programme is supported by Creative Skillset’s Film Skills Fund, which is funded by the BFI with National Lottery, through the Skills Investment Fund.


1. Programming

  • Creative and cultural film programming
  • Discovering and engaging your audience/community
  • Meeting a brief
  • Event and film licensing
  • Designing a film festival or film season

2. Promotion

  • Creating a marketing action plan & timeline
  • Write copy and using images & video to sell your event
  • Making word-of-mouth work for you

3. Production and management

  • Event planning and management
  • Collaborating with venues and other organisations
  • Technical issues
  • Business and financial planning
  • Fundraising & sponsorship
  • Monitoring and evaluation


  • You are interested in developing your career in the film exhibition industry.
  • You’re excited about the future of cinema.
  • You want to learn about all aspects of film exhibition – from doing deals with distributors and running outdoor screenings to crafting effective publicity and staying one step ahead of the game.

We’re prioritising applications from people who are from groups who are currently underrepresented in the film exhibition industry:
• people from Black, Asian and Minority Ethnic (BAME) backgrounds
• women
• people with disabilities.

You’ll learn from a diverse team of industry professionals including:

The course is run by New Cross + Deptford Free Film Festivals, a collective of film programmers who run an annual festival of over 30 indoor and outdoor film events attracting 1500 audience members. Your core tutors are Phoenix Fry and Jacqui Shimidzu.

Phoenix is a film curator and events manager with over 15 years’ experience delivering training. His career includes BFI Sci-Fi Season (Project Manager), Design on Film at V&A Museum, Film Africa, Nollywood Now! Nigerian Film festival, Deptford Film Club, Sydenham Film Club and The Internet Cat Video Film Festival. He has delivered film programming training for The Barbican, Independent Cinema Office, Flipside Film Festival, Film Africa and Goldsmiths, University of London.

Jacqui is a film events manager, community activist and a Fellow of the School for Social Entrepreneurs. She runs hugely popular outdoor bike-powered screenings for New Cross + Deptford Free Film Festival. She also runs the Hill Station Café (which hosts year-round events ranging from pop-up restaurants and silent discos to Edinburgh Festival previews) and set up a community cinema in New Cross Learning.


1pm-4pm on Saturday afternoons from 10 September to 26 November 2016 (12 sessions)
Additional times when you will be running your own film screening events

Goldsmiths, University of London (to be confirmed)
New Cross, London SE14 6NW

£65 (with a Creative Skillset bursary of £435)
We are also offering two £35 discounts for people on very low incomes.

How to apply
Complete the online application form by Monday 15 August 2016. We will then contact you to arrange payment.

This programme is supported by Creative Skillset’s Film Skills Fund, which is funded by the BFI with National Lottery, through the Skills Investment Fund.


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